PSA Corporation Ltd (PSA) and the Container Depot and Logistics Association (Singapore) (CDAS) have launched ‘SmartBooking’ – an integrated one-stop booking platform for container depots, terminals, haulers, and logistics facilities across Singapore. Supported by Enterprise Singapore (ESG), Infocomm Media Development Authority (IMDA), and Smart Nation and Digital Government Office (SNDGO), this initiative will play a major role in Singapore’s logistics ecosystem digitalization roadmap and is part of the National Artificial Intelligence (AI) Strategy to facilitate data exchange and enable the deployment of AI solutions.
Developed by PSA, SmartBooking is an online service platform which supports digitalisation efforts by seamlessly connecting stakeholders across the supply chain and logistics value chain in Singapore. Through the single end-to-end platform, users gain higher visibility of the entire logistics flow, obtaining easy access to information such as vessel schedules, container movement events and planned activities.
SmartBooking allows processes to be further streamlined, with the optimization of assets and resources, leading to a more efficient logistics ecosystem and an overall reduction in carbon footprint. PSA, with advisory input from CDAS, has also introduced ‘iBOX’ (Intelligent Box Operation eXchange), a next-generation depot management solution that digitally connects the port with container depots across Singapore. iBOX is further integrated with SmartBooking for seamless data exchange, enabling better truck visibility for enhanced efficiency between logistics facilities and container depots, two major nodes in container transportation.
SmartBooking will enable users to arrange shipment efficiently, pool jobs, better plan their trips and track resource availability with ease, all on one easy-to-use platform. Ms Seow Hwee, Head of Cargo Solutions Southeast Asia, PSA International, said, “By bringing players across the supply chain and logistics value chain onto a single platform, PSA, together with our valued partners, are championing to establish an Intelligent Logistics Ecosystem, connecting key nodes comprising our port, depots, warehouses and plants.
This is important for driving interoperability between systems, and the robust exchange of supply chain-related information will transform our logistics community into a well-connected and resilient hub, further strengthening Singapore’s position as a leading logistics and supply chain management hub.”
Mr Ricky Loo, Deputy President of CDAS, said, “Our local container depot operators and transport operators look forward to embracing new and innovative solutions like SmartBooking and iBOX, which will not only improve our efficiency and the competitiveness of Singapore’s logistics and supply chain industry, but also elevate the skillsets of our workforce.”
Mr. Ted Tan, Deputy CEO of ESG, said, “Digital transformation has established itself as a driving force of change in today’s economy, with a profound impact on people, processes and technology innovation. ESG is pleased to work with PSA and CDAS to support the sector’s adoption of digital solutions such as SmartBooking and iBOX to enhance Singapore’s logistics ecosystem.
