Samsung India’s digital lending platform Samsung Finance+ now available


Samsung India announced it was starting home delivery of its lending services — Samsung Finance+, thus, making it simpler for them to buy Galaxy smartphones at easy finance at their homes. Samsung’s Finance+ is currently available across 12,000 dealers in nearly 300 towns across the country.

To avail the Samsung Finance+ service, earlier customers had to earlier walk-in at select dealerships. However, now, the handset maker is facilitating home-delivery of Samsung Finance+ service to customers to ensure social distancing norms. “At Samsung, consumers are at the heart of everything we do. The home delivery of Samsung Finance+ will enable our consumers to buy their favorite Galaxy smartphone at easy finance from the comfort of their homes. It will also ensure that our consumers don’t have to step out to a physical store at a time when social distancing is the new normal,” Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India, said in a statement.

“Samsung Finance+ is our ‘Make for India’ initiative towards financial inclusion and Digital India. We are confident that the home delivery of Samsung Finance+ will help millions of consumers in India,” Singh added.

Samsung’s digital lending platform was developed in the country at the Samsung R&D Institute India-Bangalore. According to the South Korean tech giant, SRI-B engineers worked closely with SIEL starting early 2018 in assessing market requirements, designing product features, running limited pilots to validate the concepts and building a data-driven, scalable multi-sided

Lending platform which can meet the demands of a market like India. The entire engineering design and development of this platform are done out of SRI Bangalore. The smartphone major has partnered with DMI Finance for its Samsung Finance+ service in India. Currently, all prospective buyers applying for finance can get an offer on the Galaxy smartphone of their choice.

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